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Health Starts Here Tour + Whole Foods Giveaway

February 12, 2014 by Julie 1,803 Comments

A couple of weeks ago, I was invited to attend a Health Starts Here tour at Whole Foods and my interest was immediately piqued.

Health Starts Here Whole Foods

Since I no longer live near a Whole Foods, I figured I wouldn’t be able to attend and was quite bummed since Ryan and I used to love Whole Foods events when we lived in Orlando. (We attended a number of restaurant cooking demonstrations and had a great time at a Greek cooking class! I know I’ve mentioned Whole Foods events on the blog before, but I highly recommend them for fun, inexpensive date nights!)

When I responded to the invitation, I happened to mention my travels to Jacksonville for my sister’s bridal shower last weekend and we were able to set something up since there is a Whole Foods in the area. Woo!

The Health Starts Here tour is free to everyone and I met up with Heather Olsen, the Jacksonville Whole Foods healthy eating specialist, for my tour in the late afternoon. Heather gave me a ton of information about the Health Starts Here program, which I never knew existed at Whole Foods until our tour began!

Health Starts Here is a mindful approach to healthy eating that’s rooted in simple ways to build better meals. The program is essentially an in-store guide that you can use to choose the healthiest foods.

Whole Foods Vegetables

Fun fact I learned from Heather: The average American cycles through the same 10 fruits and vegetables!

The Health Starts Here program includes the following Four Pillars of Healthy Eating:

  • Whole foods: Health Starts Here foods only use recognizable ingredients in their purest, unprocessed forms.
  • Plant-strong: Plant-based foods are the foundation of Health Starts Here.
  • Healthy fats: Health Starts here foods does not use any extracted oils or processed fats but included healthy fats from natural sources including nuts, seeds and avocados.
  • Nutrient dense: Health Starts Here meals contain a rainbow of nutritious whole plant foods with high Aggregate Nutrient Density Index (ANDI) scores.

IMG_1044

As Heather escorted me around the store, she pointed out Health Starts Here logo stickers that can be found on a number of food items within the store that follow the four pillars of health.

Health Starts Here logo

If you’re visiting the Whole Foods salad bar, hot bar or prepared foods section and noticed the Health Starts Here logo, you can be sure that the food you are eating is a healthy choice. It’s a great way to take some of the guess work out of healthy eating!

Health Starts Here Vegetables

The program also offers a grocery list for stocking your pantry the healthy way and tips and tricks for cooking fast and healthy meals using quick-cooking whole grains, canned no-salt-added beans and frozen vegetables and fruit.

Healthy Grocery List

I left very impressed with the Health Starts Here program and know I’ll be looking for the logo as I select foods from the hot bar and salad bar during my next trip to Whole Foods!

Whole Foods Giveaway

When I said I’d be writing about this tour on my blog, Whole Foods was kind enough to offer a giveaway to one reader for a $50 gift certificate to Whole Foods. Since I know you guys get just as excited about food as I do, I have a feeling this one may interest quite a few of you!

To enter this giveaway, simply comment below and tell me about one healthy food you’ve recently started incorporating into your diet or a favorite healthy food that has been a staple in your diet for quite a while.

I will randomly select a winner on Friday.

Good luck!

Be sure to follow PBFingers on Instagram and Facebook!

I'd love to connect with you! I am always so grateful when you let me know you tried one of my recipes or workouts and tag me in your photos or updates. Thank you so much!!!

Filed Under: Giveaway Tagged With: giveaway, Health Starts Here, Whole Foods

About Julie

My name is Julie and I am a full-time blogger, new mama, fitness enthusiast (certified personal trainer and group exercise instructor) and food fanatic (mostly healthy... but also not-so-healthy) living in North Carolina with my husband, dog and baby boy. Thank you for visiting Peanut Butter Fingers! I hope you enjoy little glimpses into my life and have fun trying the sweaty workouts I frequently share and making some of my favorite recipes along the way!

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Comments

  1. Jessi says

    February 12, 2014 at 10:57 am

    I’ve been making various spelt salads! They are delicious, healthy, and filling.

    Reply
  2. Nicole says

    February 12, 2014 at 10:57 am

    Avocados are a new staple for me. On my grocery list every week!!

    Reply
  3. Michele says

    February 12, 2014 at 10:58 am

    I’ve been trying to eat a lot less dairy so I often use nutritional yeast in place of cheese. It gives a strong cheese-like flavor!

    Reply
  4. Megan says

    February 12, 2014 at 10:58 am

    Hummus has been a staple of mine for a while! I eat it everyday!

    Reply
  5. Lynora says

    February 12, 2014 at 10:58 am

    This program sounds great! We have one whole foods a couple miles from our house, but it’s so busy I almost never go. I just found out they are opening one less than a mile from our house which will be at easier to visit and I’m so excited to do more shopping there.

    Reply
  6. catherine says

    February 12, 2014 at 10:58 am

    i’ve been having greek yogurt and granola every morning!

    Reply
  7. Stacy says

    February 12, 2014 at 10:59 am

    I finally started incorporating kale into a few meals and I am loving it.

    Reply
  8. Michelle J says

    February 12, 2014 at 10:59 am

    I love cruciferous vegetables and try to eat them frequently.

    Reply
  9. Leah says

    February 12, 2014 at 10:59 am

    I love the idea of this program and can’t wait to check it out at Whole Foods this weekend!

    Reply
  10. Emily says

    February 12, 2014 at 10:59 am

    I’m trying quinoa in place of white rice

    Reply
  11. Sarah D. says

    February 12, 2014 at 11:00 am

    Any roasted vegetables! I can’t get enough.

    Reply
  12. mallory says

    February 12, 2014 at 11:00 am

    Quinoa is a staple in my house…I’ve found so many different ways to prepare it over the past couple of years.

    Reply
  13. MaryBeth says

    February 12, 2014 at 11:00 am

    Greek yogurt is my staple!

    Reply
  14. Claire says

    February 12, 2014 at 11:01 am

    I’ve recently gotten hooked on plain greek yogurt (Fage is my favorite) with fruit. It’s so refreshing!

    Reply
  15. Madeline says

    February 12, 2014 at 11:01 am

    I’m trying new veggies! Fruits are always easy for me to incorporate!

    Reply
  16. Alyssa says

    February 12, 2014 at 11:01 am

    Ahh I love whole foods! It makes it very easy and fun to get gluten free food and tons of samples! I have been trying to get more healthy fats in my diet so I have been hitting up their bulk nuts section, but on a grad student budget whole foods is a treat.

    Reply
  17. Wendy says

    February 12, 2014 at 11:01 am

    I’ve started drinking green smoothies in the mornings! So yummy and healthy!

    Reply
  18. erin says

    February 12, 2014 at 11:02 am

    The new health food I have incorporated into my diet is water kefir for probiotics. I have never felt better since I started making and drinking this amazing elixir

    Reply
  19. Carrie Gill says

    February 12, 2014 at 11:02 am

    I’ve been eating kohl rabi lately and LOVING IT!

    Reply
  20. Vicki says

    February 12, 2014 at 11:02 am

    I have recently been adding chia seeds to my smoothies. Also, I love it whenever my sister makes quinoa. Yum yum!

    Reply
  21. Stephanie says

    February 12, 2014 at 11:03 am

    I absolutely love steamed veggies! Broccoli, carrots and Brussels sprouts are my favorites!

    Reply
  22. Monique Brewer says

    February 12, 2014 at 11:03 am

    Hi! I’ve recently started added 1 serving of avocados to my protein shakes. It makes them so creamy, and I know that I’m getting all the added nutrients that come with it.

    Something else that I LOVE is greek yogurt. I eat plain greek yogurt because I don’t like all the artificial stuff that goes into a fruit filled cup… but something that I have added to the mix is 1 Tbsp of almond butter, 1 Tbsp chia seeds, 1 Tbsp Flaxseeds, and 1 tsp of local honey. Talk about delicious! Its soooo good for you too. 😀 Yum!

    Thanks!!

    Reply
  23. Stacey says

    February 12, 2014 at 11:03 am

    Sweet potatoes!!! Baked in the oven with coconut oil and then topped with cinnamon, apple butter, and vanilla greek frozen yogurt! Dinner that tastes like dessert 🙂

    Reply
  24. Kaitlan says

    February 12, 2014 at 11:03 am

    I’ve always loved veggies so I try and incorporate them in every meal, but recently I have been LOVING avocado! This gift card would be great for a poor college student:)

    Reply
  25. liz says

    February 12, 2014 at 11:03 am

    Chia seeds!

    Reply
  26. Kristine H. says

    February 12, 2014 at 11:04 am

    We try to incorporate fresher foods into our diet. Lots of fresh fruits and veggies instead of frozen ones. It really brings more zest into our nightly meals and my husband even likes the meals!

    Reply
  27. Dana says

    February 12, 2014 at 11:04 am

    Hi Julie,

    I know Kale has been around forever but I am a bit slow joining it’s fan club. However I have recently started experimenting with different kale salads. My new fave is roasted kale (tossed in apple cider vinegar and olive oil), roasted sweet potatoes, toasted walnuts and feta cheese. YUMMMM. I would love to win the gift certificate so that I can try out other “new” to me veggies and products from whole foods. Thanks! Dana

    Reply
  28. Evey says

    February 12, 2014 at 11:04 am

    I started adding spinach to my fruit smoothies! I’m obsessed now with my green smoothies!

    Reply
  29. Katy says

    February 12, 2014 at 11:05 am

    I’ve been loving oatmeal with peanut butter lately!

    Reply
  30. Stav says

    February 12, 2014 at 11:05 am

    I recently started making my own granola with steel-cut and old-fashioned oats, sunflower seeds, dried cherries, and dark-chocolate bits. I love granola, but I can go a little crazy on the portions, and sometime it isn’t the healthiest medley to begin with. The house smells SO good while its baking and it turns out tasty, so making my own has been great!

    Reply
  31. Jessica C says

    February 12, 2014 at 11:05 am

    I just recently discovered lentils! I love that they’re so healthy but also not that expensive. Great for grad students on a budget!

    Reply
  32. Tori says

    February 12, 2014 at 11:05 am

    I’ve been putting edamame in my trail mix recently and it’s been a nice addition.

    Reply
  33. emmalee says

    February 12, 2014 at 11:05 am

    i loooove whole foods! the prepared foods/hot bar is a BIG weakness of mine. i have been eating nutritional yeast, too a lot more frequently. i put it on salads, yogurt, and popcorn or even just eat it plain!

    Reply
  34. Amber says

    February 12, 2014 at 11:05 am

    I saw two cans of organic soy beans on sale the other day and I used them to make a great Shepherd’s Pie! They filled my never full husband right up!

    Reply
  35. Ellen says

    February 12, 2014 at 11:05 am

    I have been obsessed with avocados lately! Plain, in guacamole, on sandwiches, it doesn’t matter! It’s so delicious!

    Reply
  36. Clare says

    February 12, 2014 at 11:05 am

    I started making Kale chips and I love them!

    Reply
  37. Michelle says

    February 12, 2014 at 11:05 am

    I absolutely love eating a vegetable at every meal. It makes me feel healthy and like I’m doing something good for my body. My favorites lately have been squash and sweet potatoes!

    Reply
  38. Jenny says

    February 12, 2014 at 11:06 am

    Avocadoes on sandwiches, pasta, anything! So filling & feel good eating them!

    Reply
  39. Kelsie says

    February 12, 2014 at 11:06 am

    Quinoa for sure! I’m attempting to go gluten free for the entire month of February and Quinoa is a great new food I’ve started cooking on my own. I was always a little intimidated to cook it, but it really is super easy!

    Reply
  40. Jennifer Rowe says

    February 12, 2014 at 11:06 am

    I am currently obsessed with acaí and try to incorporate it in as many meals as possible.

    Reply
  41. Nicole says

    February 12, 2014 at 11:07 am

    Lots of veggies and started using Chia seeds. I have been putting them in everything!

    Reply
  42. Melissa G says

    February 12, 2014 at 11:07 am

    Not sure if I can enter (I’m in Canada) but I recently started adding chia seeds & maca powder to my morning breakfast!

    Reply
  43. Danielle says

    February 12, 2014 at 11:07 am

    I have been adding more and more greens. I have been eating oatmeal for quite a while.

    Reply
  44. Heather says

    February 12, 2014 at 11:08 am

    Roasted veggies! Especially sweet potatoes….delicious!

    Reply
  45. Jordan K says

    February 12, 2014 at 11:08 am

    I love baby bok choy! Anytime my local Natural Grocers has it in stock I buy tons! It’s been especially good in soups and stews lately.

    Reply
  46. Laurel C says

    February 12, 2014 at 11:08 am

    I’m starting to eat bison now instead of grass fed beef, so much better for you!

    Reply
  47. Megan says

    February 12, 2014 at 11:08 am

    Been loving greek yogurt lately!

    Reply
  48. Rachel says

    February 12, 2014 at 11:08 am

    We love kale, quinoa and greek yogurt!

    Reply
  49. melissa says

    February 12, 2014 at 11:08 am

    I’ve been adding quinoa.

    Reply
  50. Sophia says

    February 12, 2014 at 11:09 am

    I found Bob’s Red Mill 10-Grain Hot Cereal which is just full of fiber and whole grains. It is great as a substitute for oatmeal, or in cooking (I just made healthier Valentine’s cookies with it)!

    Reply
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Hi! I’m Julie and I am a mom to three energetic boys and a personal trainer and blogger living in Charlotte, North Carolina. Welcome to my blog! Peanut Butter Fingers follows my life and my interests in food, fitness, family, travel and (mostly) healthy living.
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