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Health Starts Here Tour + Whole Foods Giveaway

February 12, 2014 by Julie 1,803 Comments

A couple of weeks ago, I was invited to attend a Health Starts Here tour at Whole Foods and my interest was immediately piqued.

Health Starts Here Whole Foods

Since I no longer live near a Whole Foods, I figured I wouldn’t be able to attend and was quite bummed since Ryan and I used to love Whole Foods events when we lived in Orlando. (We attended a number of restaurant cooking demonstrations and had a great time at a Greek cooking class! I know I’ve mentioned Whole Foods events on the blog before, but I highly recommend them for fun, inexpensive date nights!)

When I responded to the invitation, I happened to mention my travels to Jacksonville for my sister’s bridal shower last weekend and we were able to set something up since there is a Whole Foods in the area. Woo!

The Health Starts Here tour is free to everyone and I met up with Heather Olsen, the Jacksonville Whole Foods healthy eating specialist, for my tour in the late afternoon. Heather gave me a ton of information about the Health Starts Here program, which I never knew existed at Whole Foods until our tour began!

Health Starts Here is a mindful approach to healthy eating that’s rooted in simple ways to build better meals. The program is essentially an in-store guide that you can use to choose the healthiest foods.

Whole Foods Vegetables

Fun fact I learned from Heather: The average American cycles through the same 10 fruits and vegetables!

The Health Starts Here program includes the following Four Pillars of Healthy Eating:

  • Whole foods: Health Starts Here foods only use recognizable ingredients in their purest, unprocessed forms.
  • Plant-strong: Plant-based foods are the foundation of Health Starts Here.
  • Healthy fats: Health Starts here foods does not use any extracted oils or processed fats but included healthy fats from natural sources including nuts, seeds and avocados.
  • Nutrient dense: Health Starts Here meals contain a rainbow of nutritious whole plant foods with high Aggregate Nutrient Density Index (ANDI) scores.

IMG_1044

As Heather escorted me around the store, she pointed out Health Starts Here logo stickers that can be found on a number of food items within the store that follow the four pillars of health.

Health Starts Here logo

If you’re visiting the Whole Foods salad bar, hot bar or prepared foods section and noticed the Health Starts Here logo, you can be sure that the food you are eating is a healthy choice. It’s a great way to take some of the guess work out of healthy eating!

Health Starts Here Vegetables

The program also offers a grocery list for stocking your pantry the healthy way and tips and tricks for cooking fast and healthy meals using quick-cooking whole grains, canned no-salt-added beans and frozen vegetables and fruit.

Healthy Grocery List

I left very impressed with the Health Starts Here program and know I’ll be looking for the logo as I select foods from the hot bar and salad bar during my next trip to Whole Foods!

Whole Foods Giveaway

When I said I’d be writing about this tour on my blog, Whole Foods was kind enough to offer a giveaway to one reader for a $50 gift certificate to Whole Foods. Since I know you guys get just as excited about food as I do, I have a feeling this one may interest quite a few of you!

To enter this giveaway, simply comment below and tell me about one healthy food you’ve recently started incorporating into your diet or a favorite healthy food that has been a staple in your diet for quite a while.

I will randomly select a winner on Friday.

Good luck!

Be sure to follow PBFingers on Instagram and Facebook!

I'd love to connect with you! I am always so grateful when you let me know you tried one of my recipes or workouts and tag me in your photos or updates. Thank you so much!!!

Filed Under: Giveaway Tagged With: giveaway, Health Starts Here, Whole Foods

About Julie

My name is Julie and I am a full-time blogger, new mama, fitness enthusiast (certified personal trainer and group exercise instructor) and food fanatic (mostly healthy... but also not-so-healthy) living in North Carolina with my husband, dog and baby boy. Thank you for visiting Peanut Butter Fingers! I hope you enjoy little glimpses into my life and have fun trying the sweaty workouts I frequently share and making some of my favorite recipes along the way!

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Comments

  1. Ashley says

    February 12, 2014 at 11:53 am

    I’m a huge Kale fan and add it to casseroles, soups, pasta dishes and smoothies.

    Reply
  2. Lexie says

    February 12, 2014 at 11:54 am

    Mushrooms! They are so low calorie, healthy, and delicious. I love cooking portobello mushrooms burgers!

    Reply
  3. Gracie says

    February 12, 2014 at 11:55 am

    I’d love to incorporate more kale into my diet.

    Reply
  4. Kathleen says

    February 12, 2014 at 11:55 am

    Spinach is my go to healthy meal starter! Fast and easy!

    Reply
  5. Kimberly @ Kimberly's Treats says

    February 12, 2014 at 11:55 am

    My favorite healthy food is chia seeds! I’ve made a chocolate avocado chia seed pudding lately, which is a perfectly healthy after dinner treat!

    Reply
  6. tam says

    February 12, 2014 at 11:55 am

    For the last few months, Fuji apples and plain popcorn are on the top of my list.

    Reply
  7. Meagan B says

    February 12, 2014 at 11:55 am

    I’ve been loving cooking up a big batch of dried chickpeas over the weekend and then throwing them in salads or snacking on them throughout the week. To me they are so much better than canned!

    Reply
  8. Miranda @ Lovely Wife Lovely Life says

    February 12, 2014 at 11:56 am

    Organic frozen blueberries are my FAVORITE addition to anything right now!

    Reply
  9. Hope @ With A Side Of Hope says

    February 12, 2014 at 11:56 am

    I like incorporating a lot of fruits into my diet. I like to make a fruit salad to enjoy with my lunch including strawberries, blueberries and pineapple.

    Reply
  10. Helen says

    February 12, 2014 at 11:56 am

    Spinach!! I love spinach and eat it everyday and in everything!

    Reply
  11. Jan Klein says

    February 12, 2014 at 11:56 am

    They just built us a brand spankin’ new beautiful Whole Foods in Memphis. Walking around & exploring it has been wonderful. I’ve tried some fresh pressed juices as a way to get more fruits & veggies in me.

    Reply
  12. Kara C. says

    February 12, 2014 at 11:56 am

    I love whole foods! I actually travel to another state about 40 minutes away to go there…I’m such a foodie 😛 With the winter months here, I’ve recently started incorporating frozen fruits that I miss when they aren’t in season. Whole Foods is one of the few places that sells them without any sugar or syrup added which is great and they work well in a number of dishes (muffins, smoothies, salads etc.). Love your blog btw 🙂

    Reply
  13. melissa k says

    February 12, 2014 at 11:57 am

    I was never a huge fan of beans growing up, but now I’m trying to eat more of them (especially black beans) for protein and fiber!

    Reply
  14. Katie says

    February 12, 2014 at 11:57 am

    I recently started drinking fresh green juice every morning and have been loving it!

    Reply
  15. Lindsey says

    February 12, 2014 at 11:58 am

    I’ve recently been eating a ton of quinoa and I’ve become a little obsessed with fruit/veggie juices. The juices are incredibly hydrating, which I love during the colder months!

    Reply
  16. Ray says

    February 12, 2014 at 11:59 am

    Chia Seeds!

    Reply
  17. Lyric says

    February 12, 2014 at 11:59 am

    Spinach + Kale! I love how versatile they are. I literally throw them in everything and viola! Added nutrients 😀

    Reply
  18. Jaclyn says

    February 12, 2014 at 12:00 pm

    Ever since I read your post on spaghetti squash my mother and I cannot get enough of it. At first we were a little bit apprehensive to try it but I am so glad we did! We have both limited our pasta intake and replaced it we healthier dishes like the spaghetti squash recipe you posted. Thank you for that!

    Reply
  19. mel says

    February 12, 2014 at 12:00 pm

    Red, orange or yellow peppers are my healthy indulgence.

    Reply
  20. Rachel says

    February 12, 2014 at 12:01 pm

    I’ve recently started incorporation ground flax seeds into my diet. I love them mixed in my oatmeal and in my smoothies, and I feel good know I’m getting some healthy benefits from them.

    Reply
  21. Jamie @ Sometimes Healthy Living Blog says

    February 12, 2014 at 12:01 pm

    I love Whole Foods but wasn’t aware they had this program! I’m super pumped to be living by a Whole Foods again.

    One healthy food I recently discovered was Almond Butter. I’ve heard about it a million times, obviously, but the other day, actually at a Whole Foods, I decided to make my own in the machine. It was delicious, and now I’m obsessed!

    Reply
  22. Rachel says

    February 12, 2014 at 12:01 pm

    I’ve been using a lot more quinoa in place of brown rice lately!

    Reply
  23. Gina says

    February 12, 2014 at 12:02 pm

    I’ve been loving oatmeal as an inexpensive and healthy breakfast option!

    Reply
  24. FitnFifty says

    February 12, 2014 at 12:02 pm

    I always cook healthy meals and side dishes but dessert is always a challenge. So instead of trying to replicate a wonderful dessert with healthy ingredients we have turned to pairing dark chocolate or dark chocolate syrup with fruit for dessert in the evening. Just a little goes a long way with bananas, strawberries, or even dried cherries.

    Reply
  25. Julie V says

    February 12, 2014 at 12:02 pm

    Artichokes! Once I learned how to cook and eat them, we have them at least a few times a week!

    Reply
  26. Jenny says

    February 12, 2014 at 12:03 pm

    I began introducing spinach and chia seeds into my diet through juices – love it!!

    Reply
  27. Emily says

    February 12, 2014 at 12:03 pm

    I just found about about chia seeds and have been loving them in my oatmeal!

    Reply
  28. Sandy says

    February 12, 2014 at 12:04 pm

    I put kale into all of my soups now. I also started adding flax seed to my oatmeal. And I LOVE green juice!

    Reply
  29. Sage says

    February 12, 2014 at 12:05 pm

    I have started eating Larabars and have always had a love affair with mangos!

    Reply
  30. Melissa says

    February 12, 2014 at 12:05 pm

    I’ve recently started adding flax seed to a lot of my breakfasts and snacks!

    Reply
  31. McKenzie says

    February 12, 2014 at 12:05 pm

    I am in love w/ sweet potatoes. I love making “nachos” w/ roasted, sliced sweet potatoes, black beans, cheese, avocado! I’ve also been digging Greek yogurt lately.

    Reply
  32. Michele says

    February 12, 2014 at 12:06 pm

    I started adding chopped nuts to my oatmeal and a banana to my cold cereal!

    Reply
  33. Katy says

    February 12, 2014 at 12:06 pm

    I’ve been trying to incorporate more flaxseed in my diet recently. I have been putting it in smoothies, homemade granola bars and even my oatmeal. It might just be because I’ve heard so many great things about it, but I really do think it’s making me feel healthier!

    Reply
  34. Kristen says

    February 12, 2014 at 12:06 pm

    I have started using a lot of kale in various meals and snacks (Smoothies, pasta, salads)! It has definitely become a staple in my house!

    Reply
  35. Stephanie says

    February 12, 2014 at 12:06 pm

    I always have eaten salads at least once a day for about two years now, but I more recently added kale to the mix, either raw or sauteed, and I am obsessed. I go through a giant bag in less than a week!

    Reply
  36. Katherine M. says

    February 12, 2014 at 12:07 pm

    I recently hopped on board the cottage cheese train! The texture used to gross me out, but it’s delicious mixed into some fruit with a little cinnamon and packs some serious staying power!

    Reply
  37. Tabitha says

    February 12, 2014 at 12:08 pm

    I have been incorporating dark chocolate:)

    Reply
  38. Shannon says

    February 12, 2014 at 12:08 pm

    One healthy food I like to incorporate is plain greek yogurt…in smoothies, replacement for sour cream, and as a snack!

    Reply
  39. Katrina says

    February 12, 2014 at 12:08 pm

    I’ve started adding chia seeds to lots of things I eat! Smoothies, overnight oats, baked goods…inspired by your blog, of course!

    Reply
  40. Ashley says

    February 12, 2014 at 12:09 pm

    I’ve recently been incorporating tons of kale and quinoa into recipes, and loving everything I’ve tried! Quinoa burgers=SO GOOD.

    Reply
  41. Mae says

    February 12, 2014 at 12:11 pm

    I’ve been adding ground flax seeds to things like oatmeal for some added fiber and healthy fats. Also trying to eat more veggies!

    Reply
  42. Nicole says

    February 12, 2014 at 12:11 pm

    Have been the BIGGEST spinach lover forever and the past year have been using kale and switching off more to incorporate different greens.

    Reply
  43. april says

    February 12, 2014 at 12:11 pm

    i’ve been loving quinoa as a healthy addition to my dinners lately! =)

    Reply
  44. Emily Muhlberg says

    February 12, 2014 at 12:12 pm

    Aahhh there are too many to choose! But since I have to pick one, I’ll say hemp seeds/hemp hearts. Gosh I love those little guys- they’ve been a great addition to my smoothies, salads, yogurt bowls, oatmeal, & homemade baked goods lately!!

    Reply
  45. tracy says

    February 12, 2014 at 12:13 pm

    we have been adding spinach to our smoothies. great way to sneak in those greens.

    Reply
  46. Jocelyn says

    February 12, 2014 at 12:13 pm

    Sweet potatoes! Baked, roasted, mashed…can’t get enough.

    Reply
  47. Julie @ Better Life with Burgers says

    February 12, 2014 at 12:14 pm

    I’m really trying to get myself to branch out on my vegetables. I actually wasn’t totally shocked when you said most people rotate among 10 fruits and vegetables! I’m all about routine, and I know some variety would do me good. I have forced down some kale lately and am finding ways to actually enjoy it!

    Reply
  48. Emily D. says

    February 12, 2014 at 12:15 pm

    I’m at Whole Foods now, grabbing a coffee before work 🙂 I’m trying to incorporate more coconut oil into my meals to heal my metabolism/my Raynaud’s.

    Reply
  49. Leiah G. says

    February 12, 2014 at 12:15 pm

    One healthy food that has always been a staple in our house are… bananas! I always keep fresh bananas stocked up since they make such a great snack and breakfast!

    Reply
  50. Taylor Sandvick says

    February 12, 2014 at 12:16 pm

    I love incorporating spinach into my smoothies, waffles and other meals! I recently started incorporating more chickpeas in the form of hummus and chickpea burgers!

    Reply
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Hi! I’m Julie and I am a mom to three energetic boys and a personal trainer and blogger living in Charlotte, North Carolina. Welcome to my blog! Peanut Butter Fingers follows my life and my interests in food, fitness, family, travel and (mostly) healthy living.
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