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Health Starts Here Tour + Whole Foods Giveaway

February 12, 2014 by Julie 1,803 Comments

A couple of weeks ago, I was invited to attend a Health Starts Here tour at Whole Foods and my interest was immediately piqued.

Health Starts Here Whole Foods

Since I no longer live near a Whole Foods, I figured I wouldn’t be able to attend and was quite bummed since Ryan and I used to love Whole Foods events when we lived in Orlando. (We attended a number of restaurant cooking demonstrations and had a great time at a Greek cooking class! I know I’ve mentioned Whole Foods events on the blog before, but I highly recommend them for fun, inexpensive date nights!)

When I responded to the invitation, I happened to mention my travels to Jacksonville for my sister’s bridal shower last weekend and we were able to set something up since there is a Whole Foods in the area. Woo!

The Health Starts Here tour is free to everyone and I met up with Heather Olsen, the Jacksonville Whole Foods healthy eating specialist, for my tour in the late afternoon. Heather gave me a ton of information about the Health Starts Here program, which I never knew existed at Whole Foods until our tour began!

Health Starts Here is a mindful approach to healthy eating that’s rooted in simple ways to build better meals. The program is essentially an in-store guide that you can use to choose the healthiest foods.

Whole Foods Vegetables

Fun fact I learned from Heather: The average American cycles through the same 10 fruits and vegetables!

The Health Starts Here program includes the following Four Pillars of Healthy Eating:

  • Whole foods: Health Starts Here foods only use recognizable ingredients in their purest, unprocessed forms.
  • Plant-strong: Plant-based foods are the foundation of Health Starts Here.
  • Healthy fats: Health Starts here foods does not use any extracted oils or processed fats but included healthy fats from natural sources including nuts, seeds and avocados.
  • Nutrient dense: Health Starts Here meals contain a rainbow of nutritious whole plant foods with high Aggregate Nutrient Density Index (ANDI) scores.

IMG_1044

As Heather escorted me around the store, she pointed out Health Starts Here logo stickers that can be found on a number of food items within the store that follow the four pillars of health.

Health Starts Here logo

If you’re visiting the Whole Foods salad bar, hot bar or prepared foods section and noticed the Health Starts Here logo, you can be sure that the food you are eating is a healthy choice. It’s a great way to take some of the guess work out of healthy eating!

Health Starts Here Vegetables

The program also offers a grocery list for stocking your pantry the healthy way and tips and tricks for cooking fast and healthy meals using quick-cooking whole grains, canned no-salt-added beans and frozen vegetables and fruit.

Healthy Grocery List

I left very impressed with the Health Starts Here program and know I’ll be looking for the logo as I select foods from the hot bar and salad bar during my next trip to Whole Foods!

Whole Foods Giveaway

When I said I’d be writing about this tour on my blog, Whole Foods was kind enough to offer a giveaway to one reader for a $50 gift certificate to Whole Foods. Since I know you guys get just as excited about food as I do, I have a feeling this one may interest quite a few of you!

To enter this giveaway, simply comment below and tell me about one healthy food you’ve recently started incorporating into your diet or a favorite healthy food that has been a staple in your diet for quite a while.

I will randomly select a winner on Friday.

Good luck!

Be sure to follow PBFingers on Instagram and Facebook!

I'd love to connect with you! I am always so grateful when you let me know you tried one of my recipes or workouts and tag me in your photos or updates. Thank you so much!!!

Filed Under: Giveaway Tagged With: giveaway, Health Starts Here, Whole Foods

About Julie

My name is Julie and I am a full-time blogger, new mama, fitness enthusiast (certified personal trainer and group exercise instructor) and food fanatic (mostly healthy... but also not-so-healthy) living in North Carolina with my husband, dog and baby boy. Thank you for visiting Peanut Butter Fingers! I hope you enjoy little glimpses into my life and have fun trying the sweaty workouts I frequently share and making some of my favorite recipes along the way!

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Comments

  1. Carolyne says

    February 13, 2014 at 9:03 am

    Plain greek yogurt is going to be my Valentine on Friday. Don’t know what I’d do without it <3 we go every where together!

    Reply
  2. adrianna says

    February 13, 2014 at 9:05 am

    I love broccoli!

    Reply
  3. Ruthie says

    February 13, 2014 at 9:12 am

    I know it’s nothing crazy, but I’ve been adding broccoli florets to my salads lately and loving it! I found if I cut them into smaller florets, I’ll enjoy them much more. 🙂

    Reply
  4. Chelsea says

    February 13, 2014 at 9:16 am

    Ive been eating Kale and quinoa!!! Id love to win!

    Reply
  5. Katherine says

    February 13, 2014 at 9:16 am

    I’ve always loved spinach but I’ve made a point to start buying it every week (organic) and putting it in my eggs, my smoothie and take a salad for lunch, I try to get as much in each day as I can! I also sneak it in my husbands food 🙂

    Reply
  6. Paige Callahan says

    February 13, 2014 at 9:20 am

    I just started to like Brussel sprouts and now love them! I roast them in the oven until they are crispy and eat them as a snack

    Reply
  7. Eva says

    February 13, 2014 at 9:24 am

    Pumpkin has been a staple to my oatmeal breakfasts even after fall season ended!

    Reply
  8. Tiffany says

    February 13, 2014 at 9:25 am

    I only drink almond milk now and not dairy milk

    Reply
  9. Megan says

    February 13, 2014 at 9:26 am

    I’ve cut out milk and replaced it with almond milk, I’ve also recently started drinking green smoothies.

    Reply
  10. rahan artfa says

    February 13, 2014 at 9:29 am

    I absolutely LOVE kale. I can make it into a salad, a sandwich, and/or a dessert! It packs a ton of nutrients, and it’s low cal too! Haha 🙂

    Reply
  11. Joyce says

    February 13, 2014 at 9:31 am

    Avocado! Indulgent but healthy

    Reply
  12. Caroline says

    February 13, 2014 at 9:34 am

    I just tried chia seeds for the first time…yum!

    Reply
  13. Allison says

    February 13, 2014 at 9:43 am

    I do not have one specific healthy food. I just try to focus on unprocessed foods and I’m constantly reading food labels. I’m a huge pain to go shopping with because I take forever!

    Reply
  14. Emily says

    February 13, 2014 at 9:44 am

    LOVE whole foods. I hope we can find an inexpensive cooking class to attend sometime soon! I don’t eat meat but have been trying to incorporate different types of fish to boost my protein intake. I’ve definitely seen positive results thus far.
    Thanks for hosting this giveaway!

    Reply
  15. Liz says

    February 13, 2014 at 9:46 am

    Swiss chard has been making it into my meals lately. Love it!

    Reply
  16. Rachel says

    February 13, 2014 at 9:46 am

    I LOVE cooking with eggs in the morning after training! A bowl of berries and whole grain toast with them and I am good until lunch!

    Reply
  17. Molly S says

    February 13, 2014 at 9:50 am

    I have started eating more kale and actually like it! I also have started buying mulberries based on your recommendation and LOVE them!! Thanks for the great ideas!

    Reply
  18. Courtney F says

    February 13, 2014 at 9:53 am

    Coconut aminos in place of soy sauce is the latest .. but we always try to purchase grass-fed beef, wild pole-caught fish, organic greens, etc. Whole Foods makes it easy, has a great selection!!

    Reply
  19. Heather @fitncookies says

    February 13, 2014 at 9:56 am

    I have started incorporating zucchini into my veggie rotation!

    Reply
  20. Jordan says

    February 13, 2014 at 9:57 am

    I love avocados! Always have ever since I was little. My mom ate them straight as a snack with salt and pepper and got me hooked on them 🙂 weird snack for a 4 year old but oh well!

    Reply
  21. Rocio says

    February 13, 2014 at 9:58 am

    I love kale! We put it in everything from smoothies, salads, soups, pastas and pizza.

    Reply
  22. Elissa (@style_wire) says

    February 13, 2014 at 9:59 am

    I’ve been really hitting it hard with spinach lately, its such an easy addition to pasta and smoothies. I’ve always loved fruit so just bulking up on that during snack time!

    xo
    http://www.style-wire.com/

    Reply
  23. Sara says

    February 13, 2014 at 10:03 am

    I finally bought chia seeds!

    Reply
  24. Amanda says

    February 13, 2014 at 10:04 am

    My fiance and I now make banana bread protein pancakes every weekend! I’ve gotten my best friend, cousin, and dad hooked on them too.

    Reply
  25. Lauren M says

    February 13, 2014 at 10:05 am

    I have a couple of favorite healty foods – I love avocado for healthy fats. I use it in place of mayo when making tuna or egg salad. I also LOVE brussels sprouts – roasted with a little olive oil, garlic powder, salt and pepper. YUM!

    Reply
  26. Jenna says

    February 13, 2014 at 10:06 am

    I absolutely love shaved brussel sprouts. Because they’re so finely chopped, they make a great replacement for my usual lettuce in salads (no cooking required!). I also love to stir fry them with sweet potatoes, tomatoes, and curry for a five minute sorta-indian dish.

    Reply
  27. Jessica Y says

    February 13, 2014 at 10:07 am

    I love incorporating beets into my meals!

    Reply
  28. Jen says

    February 13, 2014 at 10:09 am

    We have started using Tofu as a meat substitute. At least once a week we have been using Tofu to replace meat in recipes, and a lot have turned out very tasty!

    Reply
  29. Brandy says

    February 13, 2014 at 10:11 am

    I recently started cooking with quinoa, and have also recently tried leeks and parsnips for the first time.

    Reply
  30. lauren says

    February 13, 2014 at 10:12 am

    I just recently started to try juicing and have really been enjoying beets, which is something i never would have eaten before!

    Reply
  31. Ashley says

    February 13, 2014 at 10:21 am

    I’ve been making green smoothies with my nutriblast!

    Reply
  32. Cristina L. says

    February 13, 2014 at 10:23 am

    I love carrots and tomato-basil hummus from Trader Joe’s. It’s a great snack pretty much any time of the day, and is perfect fuel for afternoon runs!

    Reply
  33. Meredith says

    February 13, 2014 at 10:27 am

    Spinach! In smoothies, omlettes, and salads. Love it!

    Reply
  34. Julie says

    February 13, 2014 at 10:30 am

    I’ve been attempting more smoothies with veggies!

    Reply
  35. Emily says

    February 13, 2014 at 10:31 am

    I’m pretty boring when it comes to eating, and don’t mind eating the same things day in and day out but my fave diet staple is roasted Brussels Sprouts with sea salt, black pepper and fresh rosemary!

    Reply
  36. Heather H. says

    February 13, 2014 at 10:33 am

    My favorite healthy food is Kale. I love it!

    Reply
  37. Ashley says

    February 13, 2014 at 10:35 am

    I didn’t know they did that. So neat! I love Whole Foods!! My fingers are crossed for this giveaway!

    Reply
  38. Alison says

    February 13, 2014 at 10:38 am

    I just got a huge box of kiwis and I’m eating one every day. I read they are great for digestive health, and at 20 weeks pregnant I’ll take all the help I can get!

    Reply
  39. Michelle says

    February 13, 2014 at 10:39 am

    I’ve been loving plantains as a different healthy starchy carb source! Love WF!!

    Reply
  40. Jaala says

    February 13, 2014 at 10:40 am

    I’ve started eating veggies everyday!

    Reply
  41. Shea says

    February 13, 2014 at 10:46 am

    Avocados on Ezekiel bread… Yummy!

    Reply
  42. Ali says

    February 13, 2014 at 10:51 am

    Spinach! I used to only eat romaine lettuce salads but have been adding spinach to them, or putting pasta on a bed of spinach so I eat less pasta and get in my veggies.

    Reply
  43. melisa says

    February 13, 2014 at 10:52 am

    Green smoothies. I have been making them every morning recently, thanks to your blog and I can’t get enough of them!

    Reply
  44. Libby says

    February 13, 2014 at 10:55 am

    Quinoa is such a staple in our house. Mixed with roasted veggies and a bit of pesto….yummm.

    Reply
  45. Chelsea @ Chelsea's Health says

    February 13, 2014 at 10:56 am

    We recently switched from spinach to kale!

    Reply
  46. Abbe says

    February 13, 2014 at 10:58 am

    I love to roast up a big pan or two of vegetables like red pepper, brussel sprouts and sweet potato. I love how they get soft and caramelized in the oven. I usually incorporate them into my lunch for the week.

    Reply
  47. jen says

    February 13, 2014 at 11:04 am

    i’ve recently become obsessed with sweet potatoes and tahini – it’s an amazing combination!

    Reply
  48. Lori Connors says

    February 13, 2014 at 11:05 am

    Quinoa is my new favorite! And….yea….I am traveling this weekend and there is a Whole Foods I plan to visit!

    Reply
  49. Shiru says

    February 13, 2014 at 11:07 am

    I have started eating/drinking beet roots. I recently went to my doctor and my red blood cell count was abnormally low. She put me on iron supplements but they make me sick so beets are the next best option. Beets, spinach, grapes, mango and blackberries smoothies are awesome!!!

    Reply
  50. abbey says

    February 13, 2014 at 11:08 am

    i recently have gone vegetarian so i am eating a lot more beans and quinoa!

    Reply
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Hi! I’m Julie and I am a mom to three energetic boys and a personal trainer and blogger living in Charlotte, North Carolina. Welcome to my blog! Peanut Butter Fingers follows my life and my interests in food, fitness, family, travel and (mostly) healthy living.
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